Your Amazon account,
inside your AI.

Sales, ad spend, ACOS, TACOS and profit of a store over any period, compared with the previous one or a year ago.

Your stores and their marketplaces, with the IDs every other tool uses.

The same key figures for all your stores side by side.

What changed since PPC Assist runs the account: before and after, in money.

The before and after of every store you manage, in one view.

The notes left on the account: what was changed, when, and why.

Every product with sales, ad spend, organic orders, fees, COGS, net profit and margin. By ASIN, SKU, product group or portfolio.

Ad performance per advertised ASIN or SKU: sales of the product itself and of the rest of your catalog.

Pause or enable a product ad.

Advertise an ASIN or SKU in an ad group.

Title, bullets, price, BSR, rating and buy box of one or more ASINs.

Your full P&L: sales, every Amazon fee, refunds, ads, VAT, COGS, then net profit. By month, week or day, per product, group or portfolio.

The goal of each product (launch, scale, profit) and the ones missing a COGS.

Set or change the cost of goods of your products by ASIN, SKU or listing. The P&L and the profit use it right away.

Remove the cost of goods of products.

Your product groups, their targets and products, to scope any report.

The cost of goods of every product, best sellers first, and the ones still missing.

Your Sponsored Products, Brands and Display campaigns with their performance.

One campaign in depth: settings, ad groups, targets, placements.

Pause a campaign.

Enable a campaign.

Change the daily budget of a campaign.

Rename a campaign.

Set the bid boost of each placement: top of search, product pages, rest of search and more.

Switch between dynamic down only, dynamic up and down, and fixed bids.

The Amazon audiences available for bid adjustments.

Raise or lower bids for an audience on a campaign.

Create a full Sponsored Products campaign: ad groups, product ads and targets in one go.

Add an ad group to a campaign, with its product ads and targets.

Your portfolios and their budgets.

Create a portfolio, with or without a budget cap.

Set the budget of one or more portfolios: monthly, over dates, or no cap.

Move a campaign into a portfolio, or out of it.

Keywords and targets with spend, sales, ACOS, CTR, CVR and CPC.

What shoppers really typed, with spend and orders, grouped or as a full list.

Change the bid of a keyword or target.

Pause a keyword or target.

Add a keyword, product, category or keyword group target, with its bid.

Add a negative keyword to an ad group, exact or phrase.

Add a negative keyword to a whole campaign, exact or phrase.

Exclude an ASIN or a brand from an ad group.

Exclude an ASIN or a brand from a whole campaign.

Add many negative keywords and targets at once, across campaigns and ad groups.

The ready-made strategies of PPC Assist, and your own.

The rules of a strategy: what it watches and what it does.

Which strategy runs on which campaigns and products.

The campaigns no automation covers yet.

The products you sell but do not advertise.

The changes the automation suggests, waiting for you, planned or done.

Accept a suggestion: it gets applied on Amazon.

Dismiss a suggestion.

Your latest orders.

Brand Analytics: your share of impressions, clicks and purchases on each query.

Everything that was changed on the account over a period, by whom.

Your goals: growth phase, monthly budget, target TACOS and ACOS, priorities.

Update those goals. The automations follow them.

A full PPC audit of the account: waste, gaps, cannibalization.

Amazon suggested bids next to yours, to spot the ones out of range.

How many impressions a keyword gets at each bid level.

Keywords and products Amazon recommends to target for an ASIN.

Performance by placement: Top of Search, product pages, rest of search. Spend, sales, CVR and ACOS for each, so a bid modifier is changed on evidence.

The brands you can advertise on a marketplace. Brand registration is per marketplace: approved on FR does not mean usable on DE.

Your videos and brand logos already in the Amazon Creative Asset Library, ready to use.

The products shown on one page of your Brand Store.

Check a Sponsored Brands Video campaign and return the plan it would create. Writes nothing to Amazon.

Create the Sponsored Brands Video campaign that was planned, once you approved it.

Your AI assistants, and the ones you can edit.

The instructions and the playbooks of one of your assistants.

The full content of one playbook.

Build a new assistant for you and your team.

Change the name, description or instructions of your assistant.

Teach your assistant a new playbook: a procedure it follows when the task fits.

Rewrite, rename, pause or reorder a playbook.

Remove a playbook from your assistant.